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No sooner did India gain its independence on August 15,
1947, than it initiated a rigorous attempt to develop its international policy,
taking into consideration the ideologies mentioned under the socialist principle
of DPSP of Indian Constitution. The government established a political
stability provisioning facilities such as social assistance, economic
incentives, health care, and freedom for any kind of political activities.
Through its international policies, it emerged out as one of the most vibrant
economies—the world’s tenth largest by nominal GDP and the third largest by
purchasing!
The image of India changed from a land of snake charmers to a land
of IT specialists. As our prime minister noted on his visit to America: “We no
longer play with snakes”, he said while addressing a huge crowd of American
Indians at Madison Square Garden, “We Indians now play with mouse”.
While these political and economic changes pushed India
towards GLOBALIZATION, an alternative trend was also observed worldwide. The
entire world, under the influence of media perhaps, came to know a lot about
the original India—about the exotic Indian culture, about mouthwatering Indian
cuisines, vibrant festivals, and many other stuffs that were quite out of the
ordinary. Will all its flamboyance and sway, the exposure paved way for
INDIALIZATION of the world!
Be it the Italian chef David Rocco from the TV show Dolce India, or the Australian chef
Maeve O meara from Food safari, or
the Israeli host Ishai Golan from street
foods around the world, celebrities all around the globe have been
mesmerized by Indian cuisine. The craze for Indian food in the west is so intense,
that foreigners have started vending food items in traditional Indian styles. Angus
Denoon, a European guy, started selling a famous street food of Kolkata in
the lanes of London just like a street hawker you find on Indian streets. He
dresses up as a traditional Indian(with a big red ‘tika’ on his forehead), and
carries a trolley festooned with colorful garlands, so as to give it an Indian
touch. The jahl muri sells pretty well in London, and the tangy, zesty flavor
of his delicious snack makes the Britishers say something like, “Umm…wow…this
is awesome, this is so good”.
With the things like Chicken tikka, Curries, and Pulaao getting
famous in the west, a lot of food stores and restaurants selling Indian foods
items have opened up ! There are shops selling ingredients such as spices and
stuffs, so that people can prepare Indian recipes in their kitchen. People
want to experience the alchemy of Indian cooking—yes alchemy, because the way
the pungent-smelling and bitter-tasting spices mixes up in the magic pot to
create a whole new flavor is mysterious—a delicacy releasing aroma that would
attract even a full stomach from far off. It appeals to the senses—the color,
the smell, the texture, the taste, everything.
